Each Tru Earth eco-strip packs ultra-concentrated, hypoallergenic, eco-friendly cleaning power into a tiny, pre-measured strip of detergent that you just toss in the wash.
- New zero-waste compostable packaging
- No measuring & no mess
- Dissolves completely in Hot or Cold Water.
- Works in all washing machines, including HE. Front loads or top loads.
- Helps keep 700,000,000 plastic jugs out of landfills per year
- Package includes 32 strips
Tru Earth Certifications
- Readily biodegradable in accordance with OECD 310D
- Hypoallergenic, certified by independent dermatologists
- Vegan: no animal-based ingredients or testing on animals by us or our ingredient suppliers
Tru Earth Eco-Strips Make Laundry
As Simple as 1,2,3...
Let’s face it. Traditional laundry detergent is messy, and wastes so much space. Measuring out detergent whether it is liquid or powder almost always results in spillage. I don’t know about you, but when I’m doing laundry, I don’t need another thing to clean up.
With Tru Earth, 1 strip equals 1 load. No measuring and nothing to spill.
We care about the future of the world we live in. This is why Tru Earth Eco-Strips laundry detergent has a dramatically smaller eco-footprint than liquid and powder detergents. Its packaging uses less plastic, and its light weight reduces transportation fuel consumption and global-warming carbon emissions by 94% compared to today’s leading-brand liquid and powder detergent.
Over 30 billion of loads of laundry are done in North America each year, and the environmental impact is massive. A load’s worth of today’s leading detergent weighs in at over 40 grams. A single Tru Earth Eco-Strip weighs less than 3 grams, or a whopping 94% lighter! With so much less to truck around, and no plastic jug, Tru Earth Eco-Strips helps you lighten your load on the environment. If everyone switched to Tru Earth Eco-Strips, the annual eco-savings would be enormous:
- Eliminate one billion plastic jugs (you read that right!), saving 700 million from going to landfills
- Save truck fuel and CO2 equivalent to taking 27 million cars off the road for a day, or planting nine million trees
Take back your cupboard space! Traditional detergents fill up valuable cupboard space. Tru Earth Eco-strips give you back your space with our ultra-efficient packaging. Our packaging is so efficient that, you can fit over 400 loads worth of Tru Earth Eco-Strips in the same space as a single 100 load jug of traditional detergent.
Tru Earth Package dimensions:
Length 8.7" (22cm)x14cmx2cm)
Width 5.5" (14cm)
Height 0.8" (2cm)
Ingredients: Vegetable Glycerin: plant-derived softener; Starch: plant-derived biodegradability booster; PVA: biodegradable supporting matrix; Potassium Sorbate: Food grade preservative; Light Mineral Oil: Used in manufacturing as a processing aid. (not an active product ingredient); Cocamido propyl betaine: coconut oil based, biodegradable amphoteric surfactant (cleaning agent) and foam booster; Sodium Gluconate: plant-derived and food-grade, biodegradable water softener that prevents soil from resettling on fabric after it has been removed during washing; Lauryl dimethyl amine oxide: plant-derived, biodegradable non-ionic surfactant (cleaning agent) and foam stabilizer; Sulfonic acids, C14-16-alkane hydroxy and C14-16-alkene, sodium salts: biodegradable surfactant (cleaning agent); Glycereth cocoate: plant derived and food grade, biodegradable water softener; Caprylyl Glucoside, Octyl Glucoside: non-ionic surfactants (cleaning agents); Fragrance oil blend (not used in Fragrance Free): natural essential oils and synthetic ingredients; Residual Water